When the NCAA adopted language just over a year ago that allowed college athletes to earn money—or benefit, as it was termed—from their name, image and likeness (NIL), it created a new chapter in amateur athletics, one that was as groundbreaking as it was, at times, confusing.
Since then, we’ve seen NIL deals take form at the NCAA level, with athletes singing endorsements never thought possible. But the unknowns remain, and really, have only grown as NIL questions and curiosities have been met by state rules and regulations that have been anything but uniform.
What are the current regulations regarding name, image and likeness in your state?
As expected, the variances make understanding or adhering to NIL guidelines much more complex, where your state might not even allow such deals, but the school you’re about to attend does. Or, in some cases, the answer is …. unclear.
Based on data from Business of College Sports, here is the current rundown of NIL guidelines for all 50 states plus Washington, D.C.
(Updated: Dec. 9, 2022)
NIL Monetization: Not Permitted, per AHSAA Rule 1, Section 8.
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NIL Monetization: Unclear, per ASAA Rule 15.11.
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NIL Monetization: Permitted, per CIF Article 20 Rule 212.
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NIL Monetization: Permitted, per CIAC Article 12 Rule 4.5.A (amended in June 2022).
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NIL Monetization: Permitted, per DCSAA Part V Section H.
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NIL Monetization: Not Permitted, per FHSAA Rule 9.9.
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NIL Monetization: Not Permitted, per GHSA Rule 1.90.
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NIL Monetization: Unclear, per HHSAA Section 2(I).
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NIL Monetization: Permitted, per IDHSAA Rule 8-4 & 8-5.
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NIL Monetization: Not Permitted, per IHSA Rule 3.083.
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NIL Monetization: Not Permitted, per IHSAA Part II Rule 5-2.
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NIL Monetization: Permitted, per NIL Guidance.
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NIL Monetization: Limited Allowance, per KSHSAA Rule 21.
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NIL Monetization: Not Permitted, per KHSAA Bylaw 10.
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NIL Monetization: Permitted, per MPA Handbook.
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NIL Monetization: Permitted, per MIAA Handbook Rule 47.
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NIL Monetization: Permitted, per MSHSL 201.00 (amended June 2022).
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NIL Monetization: Not Permitted, per MHSAA Rule 2.39
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NIL Monetization: Not Permitted, per MHSAA 3.6.1 and 3.6.2.
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NIL Monetization: Permitted, per NSAA Rule 3.7.1.
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NIL Monetization: Limited, per NAC Rule 385B.374
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NIL Monetization: Permitted, per NJSIAA.
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NIL Monetization: Permitted, per NYSPHSAA Rule 2.2(c).
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NIL Monetization: Permitted, per NDHSAA (amended June 2022).
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NIL Monetization: Not Permitted, per OHSAA Bylaws, 4-10 and 5.
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NIL Monetization: Not Permitted, per OSSAA Rule 5.
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NIL Monetization: Permitted, per OSAA Rule 8.4.
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NIL Monetization: Not Permitted, per SDHSAA Chapter 2 Section 6.
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NIL Monetization: Unclear, VPA Section 2.
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NIL Monetization: Not Permitted, VHSL 28B-2-3.
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NIL Monetization: Not Permitted, per WIAA 18.24.0-18.24.5.
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NIL Monetization: Not Permitted, per WIAA Section III.C.
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NIL Monetization: Not Permitted, per WHSAA Rule 5.7.1.