Neil Strauss- The Game Has Just Begun

Neil Strauss’ story is a typically American one. In fact, it has Hollywood written all over it. Interestingly, though, it’s very much real: Guy who can’t get any girls, goes to seminars about how to get girls, meets relationship gurus, becomes most famous one himself, gets more girls than he can count.

Not bad, huh? This is a guy who learned directly from the man Marie-Claire called “The World’s Greatest Pickup Artist,” Mystery, and now gives HIM tips on how to pick up women! On top of that, the guy has interviewed some of the top musical acts: Motley Crue, Marilyn Manson, Dave Navarro, Britney Spears. Heck, he even got Spears’ phone number! (But never called her.) He’s written books, including the #1 international bestseller, The Game: Penetrating the Secret Society of Pickup Artists. Overall, not a bad resume for a guy who’s only in his thirties.

So who is Neil Strauss? Right now he’s considered the #1 pickup artist in the world. He goes by the self-selected pseudonym of “Style”, and anyone who is even remotely familiar with the seduction community will tell you who Style is. In the world of mPUAs (Master Pick-up Artists to the uninitiated), he is inspiration to millions of horny guys across the globe….and hope for many more.

Currently Neil continues his role at the forefront of the seduction community. Towards the end of 2005, Style decided that he would pass the creme de la creme of seduction knowledge to five selected followers at a three-day seminar at his California home. In 2006, he promoted the sale of only sold 375 exclusive copies of the “Annihilation Method” program to those who arrived first on his website, The demand was unprecedented, and cemented his role as not just a seduction guru, but also as seduction MASTER. And every guy who beckoned at his door, was his humble subject.

On May 31, 2006, Strauss spread the word through his VIP mailing list of his newfound “Stylelife Challenge.” The program challenges those who have trouble with women to get a date in 31 days or less. Throughout the month of July he gave daily challenges through his Stylelife website, The challenges were designed to help men change their look and overcome their fears, with the ultimate goal of “winning” a date within the 31 days. The most improved guy won a prize, but the prize for Mr. Strauss is very clear: increased exposure, more followers, and being cemented as the indisputable leader of the seduction community.

Not bad for a guy who couldn’t get any woman, eh?

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